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THE FLOOF DIFFERENCE

WHAT MAKES US PROUD

FLOOF FEEDS THEM FRESH

We are pet parents too, and this is our active stand to help our furkids live longer, happier and healthier lives!

We only use natural and fresh human-grade ingredients that we get straight from restaurant suppliers. Stuff that we humans can eat ourselves. This results in meals that aren’t just healthy, but tasty to boot. Trust us, we actually test our food on ourselves first!

Fresh Food Prep web-min

CAN'T I JUST PREPARE MY OWN FRESH FOOD AT HOME THEN?

Of course you can, but it’s not easy! Our food is all AVA-tested and approved with the nutritional breakdown, and comes with our special Vita-blend – a careful mix of vitamins and minerals designed to boost your pet’s health, topped up with added supplements like turmeric and kelp powder. All this has to be sous-vided to keep the nutrients sealed in and cooked within 24 hours. And we’ve got it down pat!

WON'T THIS MAKE IT MORE EXPENSIVE?

Actually, no. Prices are very comparable and with that difference, you’re definitely better off switching to Floof fresh food from commercial pet food!

HOW IS THIS ANY DIFFERENT FROM WHAT'S ALREADY OUT THERE?

True, many companies with similar offerings have sprung up lately. But we’re not here to simply create a product – we create a solution based on your dog’s requirements. We work together with our customers to create a variety their dogs’ will love, and we make sure it is balanced to meet their nutritional requirements. We provide innovative products that are fun to consume, and our meals are sous -vided to lock in all the nutrients and cooked within 24 hours. And finally, every new customer gets an onboarding call, because we’re not just about feeding pets; we believe in sharing the knowledge and education that can help you create a better life for your furry ones.

WHAT OUR FRIENDS THINK ABOUT US

"Real expensive quality ingredients used. No penny pinching not he part of the owners where quality is concerned. Great value!"

— JEN EYAN LOO
 

"Thank you Erlena for bringing in quality roo meat with limited ingredients. Definitely a safe choice for dogs with alleergies, like my furkid. Erlena also responds promptly on WhatsApp."

— KE YUN SEE
 

"My dogs love this! Thank you for the great service and yummy home cooked food!! It's so easy to feed them, just steam it, and serve! To be honest, I stole a few mouth of it and its really yummy. Smells super good too!"

— JASMIN KOH